Digipak and Advert

THE DIGIPAK

CD

THE ADVERT

This is our official final digipak and advert creation, compared to our first draft we have changed a variety of things such as within the poster advert we have added an image of the main singers to it not only to fill in blank space but also so the audience can relate to who the artists are and the album they are promoting. In our digipak we have also added text to the middle pages which spell out wave. Originally this was just a plain black background with blue and pink soundwaves which seemed a bit bland for the middle sections, although it was a good idea due to the name of our band. I think by adding text with these soundwaves we have improved our creation. the only idea we kept the same was the design of the CD, mainly because we didn't want too much attention on the disc as it would make the digipak seem kind of crowded and over the top. We also thought the original idea on our disk would also work well as the waves would look good if it was played in a music system that had the disc area visible. Overall I think we have made a huge improvement with our final advert and digipak compared to our ideas in the past as we have added more techniques such as the fading of the image of the band members in the advert.

Throughout the creation of our digipak and advert I am pleased that we kept to the same pattern and colour scheme rather than using different patterns, colours and text for the advert and digipak as both the products can link together, which makes it much easier for the audience. For example if the advert was displayed in a shop window, the CD digipak would be easy to recognise because of the same colour scheme and artists on the image.